P&L Management 101

CIOs who have managed IT and a line of revenue simultaneously offer advice about what it takes to be successful at both.

单词prime 联想记忆:
The manufacturing purchasing managers’ index published by China’s National Bureau of Statistics slipped to 51.6 in October, coming in below a median forecast of 52 from economists surveyed by Reuters and closer to the 50-point line delineating expansion from contraction.
No matter whether you’re looking for big international events, delicious food, natural wonders or simply relaxation on a beach, these places should be on your checklist.


Read other columns by Martha Heller

这是传记类作品首次赢得该奖项,尽管格林斯潘的自传《动荡年代》(The Age of Turbulence)曾在2007年入围终选名单——一年之后爆发的金融危机,引发了对这位中央银行家遗产的强烈质疑。
As he scanned the Internet for knowledge, D'Aloisio decided that what he really needed was a better way to determine, at a glance, what was worth reading. He envisioned a summarization tool that used language theory to give a meaningful synopsis in fewer than 400 characters.
6.Jack Shephard Almost Died in the First Episode

Agents and investment institutions are now flooding the sector, causing additional changes to the platforms in the world's second-largest economy, the report said.
Xi Jinping and other leadershave made it clear that China is willing to accept a slower growth pace if thiswill allow for a more sustainable, consumer-driven expansion of its economy.Some prognosticators are quick to conclude that China’s economy will soonsignificantly slow down, especially because China’s economy has sputteredfollowing prior instances when the nation’s leaders have effected suchfundamental economic reforms (such as in 1978 and 1993).
adj. 可用的,可得到的,有用的,有效的

在日本博览会上,我们非常荣幸地采访到了虚渊玄,还有Nitro+社长Takaki Kosaka。让我们开始吧。
The Canadian city of Vancouver remains the most expensive location in North America, ranked 21st in the index.
昔日影坛风光无限米高梅公司重组计划已获得批准,电影公司将由望远镜娱乐公司( Spyglass Entertainment )掌舵再次出发。而MGM也将不会在作为电影电影发行公司,而仅仅是一个制作公司。这使得第二十三部《007詹姆斯-邦德》电影问世日期更加具体化。
The list features several ineffective passwords that have, for some reason, long maintained their hold among internet users.
Considering Stryker's founder invented the turning frame -- a device that allows patients to be repositioned in bed while keeping their bodies immobile -- it only makes sense that this medical equipment manufacturer lends employees and their families medical beds, free of charge.

Let go of IT. Chances are, your first P&L management role will take place during your CIO reign since the company for whom you have delivered first-rate IT service is more likely than a brand-new organization to take a chance on your revenue management skills. While you might be tempted to maintain the same level of IT oversight as before, you will have to let go if you're going to give your new business the attention it deserves.

3. Will Guo Jingjing, China's diving queen, get married in 2010?
PRRI research director Daniel Cox said that some respondents - including 75 percent of non-white Protestants - believe extreme weather is both evidence of end times and the result of climate change.

Leave emotion out of it. For obvious reasons, most CIOs' first P&L management role involves a technology product. The good news is that CIOs know a thing or two about technology, its product development lifecycle and what customers want out of new purchases. The bad news is that many CIOs, no matter how business-oriented they are, have a deep and abiding love of technology that can get in the way of objectivity.

vt. 打斗
Gitanjali said she wanted to further refine the device so it could eventually go on the market.
But this has begun to feel less like a relevant statement about what women want now and more like a retreat; an assumption, which I would characterize as false, that the past is a safe place to dress.
Recipient: Their Royal Highnesses The Duke and Duchess of Cambridge (joint winners)

4. Add Color
vi. & vt
If you have a question, come to my office. Don't corner me in the bathroom.
5. 范冰冰 1700万美元

Use your own customer experiences as a guide to selling. "Selling a license to software was the toughest thing I've ever done," says Wright. "Our customers, CIOs and CFOs, are incredibly risk-averse and I was selling products that could have been considered more of a luxury than a must-have; the sales cycle could be between 9 and 18 months."

Blige将会表演“泥土之界”中的歌曲《Mighty River》,这首获得奥斯卡提名的歌曲是她和Raphael Saadiq以及Taura Stinson共同谱写的。同时,Blige还因出演影片《泥土之界》被提名奥斯卡最佳女配角。她是同时获得奥斯卡提名歌曲和女配角的第一人。
Debrecen is Hungary's second largest city after Budapest, and the heart of low-cost Hungary.
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迷你剧集/电影类最佳女配角:雷吉娜?金(Regina King),《美国重案》(American Crime)
n. 代表,副手
最佳新人:Florida Georgia Line

Stay on top of product development. As CIO, you manage an array of professionals and are all too aware of the conflicts that can erupt between, say, your project management office (PMO) leaders and your head of applications. This is nothing compared to the tensions between sales and product development, says Wright. "The sales guy will tell you the product doesn't work; the product guy will tell you the sales guy is making unrealistic promises to customers just to close the deal, and the service guy will tell you that they're both full of it," he says.

And, men are 2.8 times more likely to use this obvious phrase than women.

Colliding Neutron Stars
In one tweet that was posted on Jan 10, Obama wrote, "Thank you for everything. My last ask is the same as my first. I'm asking you to believe - not in my ability to create change, but in yours."
开发商:Frontier、Microsoft Studios
New Year should be a time of banked-up fines, the scent of flowers and wine, good talk, good memories and loyalties renewed. But if all else is lacking - love will do.

Get an MBA. "Earlier in my career, I would sit in a meeting with finance guys and hear them using terms like EBITA and internal rate of return (IRR)," he says. "I knew that if I wanted to run a business, I would have to do some homework."

After a year of sexual harassment scandals that started in Silicon Valley and spread to just about every industry, women will try to capitalise on the momentum to push for permanent changes. And attention will focus on the plight of marginalised minorities, with so few black and Latino employees in the tech industry.
Everyone knows about Google Analytics, but are you using Google Webmaster Tools? As a marketer, I view Webmaster Tools as one of the most important free tools at my disposal. You want to get found on Google, right? Why not listen to what Google is telling you via Webmaster Tools?
Refugees from Syria, which has been torn apart by a five-year-old civil war that has left over 200,000 people dead and millions more displaced, account for half of all those counted, followed by refugees from two other war-torn countries, Afghanistan and Iraq.
The result has been increased ratings this regular season. Everything has been flipped. The offseason is thrilling, "stay on your phone every second checking what's happening" drama. The regular season is fascinating and competitive, with superstar matchups and explosive performances every night. The playoffs? Ho-hum, the Warriors win again. What's interesting is that this might be an actually better growth strategy for the league. A dynamite dynasty to attract the casual viewers who only want to see greatness, a super-compelling offseason and intriguing regular season to keep the die-hards engaged. It flips the standard models on their heads, but it also makes the best use of the NBA's ever-expanding digital presence.

Bring in your own finance person. Even with an MBA degree, Beason knew he needed a finance person to help him with the finer points. "What really helped me in the first six months of running this business was sitting down with my finance guy and having him look over my shoulder at the numbers," says Beason. "He would tell me how he thought we should be treating the revenue or calculating IRR. Before I went out publicly with any statements, I needed an internal person to tell me when the king had no clothes."

Martha Heller is managing director of the IT Leadership Practice at ZRG, an executive recruiting firm in Boston. Reach her at mheller@zrgroup.com.


Copyright © 2007 IDG Communications, Inc.

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